How to Trace Mobile Telephone Numbers

Have you ever thought how you can trace mobile telephone numbers? Tracing mobile telephone numbers is really easy these days, because all you need for that is a computer with an internet connection. There are a number of reasons why people may find it necessary to trace mobile telephone numbers.

What Are the Common Reasons?

- If you receive prank calls on your mobile every now and then, it is time for you to reverse lookup that number to find out who it actually belongs to. 
- Many people find it useful to avoid calls from telemarketers. 
- Concerned parents who want to keep a close watch on their children's activities including the calls they make and receive find it necessary to trace mobile phone numbers of those whom their children speak to. 
- Confirm addresses of friends and relatives with their phone numbers. 
- Find out if you are being cheated by your partner

How Can You Trace Mobile Telephone Numbers

If you have one of the above mentioned reasons or any other reasons for tracing someone's phone number, you can easily do that with the help of a reverse phone number lookup directory available on the internet. Here are the steps that you need to follow.

- Search for a good website offering a reverse lookup service on mobile telephone numbers. 
- Register and pay a little subscription fee. 
- Login with your user name and password on the site and enter the full mobile phone number including the area code in the search box. 
- Click on the search button 
- Wait for 5-10 minutes and get the results which include name and address of the person owning that number.

However, if you want to obtain a detailed report which includes the person's background information, marital status, name of spouse, criminal record, phone service provider name, occupation, previous addresses, previous and current numbers that he owns and so on, you can get that by paying a little extra fee.

Online Mobile Phone Deals

The factors in the mobile telecommunications market are quite helpful for a phone user, at present. A person is now able to own a most modern mobile phone, with sleek looks and a wide array of highly original features, quite easily. He can browse through the various offers featured in several online mobile phone shops and get to select a contract mobile phone deal that best suits his calling habit as well as budget.

The point is that as of now, phone users have various options before them in the use of their mobile phones. Mobile phone users in the UK, for instance, are free to select a contract mobile phone deal from leading network operators such as Virgin, Orange and Three mobile. They can also go for pay as you go options in mobile phone usage.

The availability of these two types of mobile phone deals has made the use of mobile phones quite economical and cost effective. A person can assess his needs and choose any one of the two depending on his specific requirements. Pay-as-you-go mobile phones are better for people who use their mobiles quite infrequently. A contract mobile phone deal, on the other hand, is best suited to cater to the needs of an avid user of mobile phone. With a contract mobile phone deal, a person can use one of the latest mobile phones at industry leading costs and simultaneously accrue a lot of savings in his phone bills.

Many of the contract deals are formulated on the latest and "in-demand" mobiles from Samsung, Nokia, Motorola, LG and Sony Ericsson. An interested person could acquire a contract mobile phone deal that is devised on, say, the latest third generation (3g) handset from Nokia. He can then use the same for making video calls or for accessing information from the Internet. He can enjoy all the advanced features that the handset has to offer, without in any way paying exorbitant amounts for the same. Many of these contract mobile phone deals come with affordable line rentals and cost effective tariff options, which make them all the more popular among phone users.

These mobile phone deals are featured in several online mobile phone retailing sites. A person can easily access these online shops and retailing sites and select a mobile phone deal that maximizes his utility subject to his budgetary as well as other behavioral constraints.

Mobile Communication terminology

Data communication Terminology

Data terminal equipment (DTE) is an end instrument that converts user information into signals or reconverts received signals. These can also be called tail circuits. A DTE device communicates with the data circuit-terminating equipment (DCE). The DTE/DCE classification was introduced by IBM.

Basically, V.35 is a high-speed serial interface designed to support both higher data rates and connectivity between DTEs (data-terminal equipment) or DCEs (data-communication equipment) over digital lines.

Two different types of devices are assumed on each end of the interconnecting cable for a case of simply adding DTE to the topology (e.g. to a hub, DCE), which also brings a less trivial case of interconnection of devices of the same type: DTE-DTE or DCE-DCE. Such cases need crossover cables, such as for the Ethernet or null modem for RS-232.

A DTE is the functional unit of a data station that serves as a data source or a data sink and provides for the data communication control function to be performed in accordance with the link protocol.

The data terminal equipment may be a single piece of equipment or an interconnected subsystem of multiple pieces of equipment that perform all the required functions necessary to permit users to communicate. A user interacts with the DTE (e.g. through a human-machine interface), or the DTE may be the user.

Usually, the DTE device is the terminal (or a computer emulating a terminal), and the DCE is a modem or another carrier-owned device.

A general rule is that DCE devices provide the clock signal (internal clocking) and the DTE device synchronizes on the provided clock (external clocking). D-sub connectors follow another rule for pin assignment.

•           25 pin DTE devices transmit on pin 2 and receive on pin 3.

•           25 pin DCE devices transmit on pin 3 and receive on pin 2.

•           9 pin DTE devices transmit on pin 3 and receive on pin 2.

•           9 pin DCE devices transmit on pin 2 and receive on pin 3.

This term is also generally used in the Telco and Cisco equipment context to designate a network device, such as terminals, personal computers but also routers and bridges, that's unable or configured not to generate clock signals. Hence a PC to PC Ethernet connection can also be called a DTE to DTE communication. This communication is done via an Ethernet crossover cable as opposed to a PC to DCE (hub, switch, or bridge) communication which is done via an Ethernet straight cable.

Sony Mobile Communications Announces

Sony Mobile Communications Announces New Operational Structure and Reduction in Workforce

Sony Mobile Communications AB ("Sony Mobile") today announced that it is altering the global operational structure of its development sites in Tokyo, Japan, Lund, Sweden and Beijing, China. In October 2012, Sony Mobile will move its corporate headquarters and certain other functions from Lund, Sweden, to Tokyo, Japan. Sony Mobile has also redefined the roles and responsibilities of each major development site to leverage the strengths of each respective site. These measures aim to enhance operational and development capabilities of Sony Mobile such as time to market efficiency, streamline supply chain management and drive greater integration with the wider Sony group. 

"Sony has identified the mobile business as one of its core businesses and the Xperia™ smartphone portfolio continues to gain momentum with customers and consumers worldwide," said Kunimasa Suzuki, President and CEO of Sony Mobile.  "We are accelerating the integration and convergence with the wider Sony group to continue enhancing our offerings, and a more focused and efficient operational structure will help to reduce Sony Mobile's costs, enhance time to market efficiency and bring the business back to a place of strength."

In relation to the operational structure changes, Sony Mobile plans to reduce its global headcount by approximately 15 percent (approximately 1000 personnel, including consultants) throughout the financial years of 2012 and 2013 (i.e. by the end of March 2014) as the company seeks to increase operational efficiency, reduce costs and drive profitable growth.

Today Sony Mobile filed a redundancy notification ("varsel") with the Swedish authorities to notify them that the company expects around 650 employees across a number of functions at Sony Mobile in Lund to be affected by job closures.  The remaining headcount reductions will be primarily consultants in Sweden. Lund will continue to be an important strategic site for Sony Mobile, with the main focus on software and application development.

Sony Mobile is a wholly-owned subsidiary of Sony Corporation, following Sony Corporation's acquisition of Telefonaktiebolaget LM Ericsson's  50% stake in Sony Ericsson Mobile Communications AB, completed on February 15, 2012.

"Sony" is a trademark of Sony Corporation. "Xperia" is a trademark of Sony Mobile Communications. All other trademarks or registered trademarks are the property of their respective owners.

For more information, images and videos please visit: pressreleases.sonymobile.com

Sony Mobile Communications, Global Communications & PR department

About Sony Mobile Communications

Sony Mobile Communications is a subsidiary of Tokyo-based Sony Corporation, a leading global innovator of audio, video, game, communications, key device and information technology products for both the consumer and professional markets. With its music, pictures, computer entertainment and online businesses, Sony is uniquely positioned to be the leading electronics and entertainment company in the world. Through its Xperia™ smartphone portfolio, Sony Mobile Communications delivers the best of Sony technology, premium content and services, and easy connectivity to Sony's world of networked entertainment experiences. For more information

Mbile Communication Technology

Global System for Mobile communication

GSM (Global System for Mobile communication) is a digital mobile telephony system that is widely used in Europe and other parts of the world. GSM uses a variation of time division multiple access (TDMA) and is the most widely used of the three digital wireless telephony technologies (TDMA, GSM, and CDMA). GSM digitizes and compresses data, then sends it down a channel with two other streams of user data, each in its own time slot. It operates at either the 900 MHz or 1800 MHz frequency band.

Mobile services based on GSM technology were first launched in Finland in 1991. Today, more than 690 mobile networks provide GSM services across 213 countries and GSM represents 82.4% of all global mobile connections. According to GSM World, there are now more than 2 billion GSM mobile phone users worldwide. GSM World references China as "the largest single GSM market, with more than 370 million users, followed by Russia with 145 million, India with 83 million and the USA with 78 million users."

Since many GSM network operators have roaming agreements with foreign operators, users can often continue to use their mobile phones when they travel to other countries. SIM cards (Subscriber Identity Module) holding home network access configurations may be switched to those will metered local access, significantly reducing roaming costs while experiencing no reductions in service.

GSM, together with other technologies, is part of the evolution of wireless mobile telemmunications that includes High-Speed Circuit-Switched Data (HSCSD), General Packet Radio System (GPRS), Enhanced Data GSM Environment (EDGE), and Universal Mobile Telecommunications Service (UMTS).

Mobile Communication News

China Mobile Communications Corporation : An announcement

Hong Kong Exchanges and Clearing Limited and The Stock Exchange of Hong Kong Limited take no responsibility for the contents of this announcement, make no representation as to its accuracy or completeness and expressly disclaim any liability whatsoever for any loss howsoever arising from or in reliance upon the whole or any part of the contents of this announcement.

CHINA MOBILE LIMITED

(Incorporated in Hong Kong with limited liability under the Companies Ordinance)

(Stock Code: 941)

ANNOUNCEMENT

The Board is pleased to announce that on 23 August 2012, CMC, a wholly-owned subsidiary of the Company, entered into the Share Subscription Agreement and the Strategic Cooperation Agreement with Anhui USTC and the Shareholders' Agreement with the Controlling Shareholders of Anhui USTC.

The Transaction does not constitute a notifiable transaction of the Company under Chapter 14 of the Listing Rules.

INTRODUCTION

Reference is made to the announcement dated 16 August 2012 of China Mobile Limited (the "Company") in relation to the preliminary discussions between the Company and ANHUI USTC IFLYTEK Co. Ltd ("Anhui USTC"), a company listed on the Shenzhen Stock Exchange, in respect of potential subscription by the Company (or one of its subsidiaries) of new shares in Anhui USTC on a non-public offering basis and certain strategic cooperation between the Company and Anhui USTC.

The board of directors of the Company (the "Board") is pleased to announce that on 23 August

2012, China Mobile Communication Company Limited ("CMC"), a wholly-owned subsidiary of the Company, entered into the Share Subscription Agreement and the Strategic Cooperation Agreement with Anhui USTC and the Shareholders' Agreement with the Controlling Shareholders (as defined below) of Anhui USTC. A summary of the major terms of the above agreements is set out as follows:

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THE SHARE SUBSCRIPTION AGREEMENT 1. Date

23 August 2012

2. Parties

(i) Anhui USTC (ii) CMC

3. Terms of Share Subscription

Anhui USTC agrees to issue to CMC and CMC agrees to subscribe from Anhui USTC

70,273,935 ordinary shares of Anhui USTC with a par value of RMB1 per share ("Newly Issued Shares"), representing 15% of the total issued and outstanding shares of Anhui USTC upon completion of the share subscription and other concurrent non-public offerings by Anhui USTC (the "Transaction"). In the event that prior to completion of the Transaction, Anhui USTC makes any distribution, capitalizes common reserve fund or conducts a rights issue which leads to a change in the number of its total issued and outstanding shares, the number of the Newly Issued Shares shall be adjusted accordingly to ensure that the shares issued to CMC represent 15% of the total issued and outstanding shares of Anhui USTC upon completion of the Transaction and such distribution, capitalization of common reserve fund or rights issue.

The subscription price per Newly Issued Share is RMB19.40, which is determined pursuant to the principle of the subscription price not being lower than the minimum price stipulated under applicable laws (being 90% of the average trading price of Anhui USTC shares which are listed on the Shenzhen Stock Exchange for the 20 trading days immediately prior to the date of Anhui USTC's announcement on the resolution of its board of directors approving the Transaction), with a total consideration of RMB1,363,314,339. In the event that prior to completion of the Transaction, Anhui USTC makes any distribution, capitalizes common reserve fund or conducts a rights issue, the subscription price per subscription share shall be adjusted on the basis of the "ex-right (dividend) reference price" pursuant to the relevant rules of the Shenzhen Stock Exchange. The total consideration will be adjusted on the same basis accordingly. The total consideration for the subscription will be payable by CMC to Anhui USTC in cash at completion.

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4. Conditions Precedent to Completion

The completion obligations of the parties under the Share Subscription Agreement are subject to the satisfaction and/or waiver (by the relevant party with the right to grant such waiver and as permitted under applicable laws) of certain conditions on or prior to the Long Stop Date (as defined below). The conditions are set out as follows:

(i) Anhui USTC remains a joint-stock limited company listed on the Shenzhen Stock

Exchange;

(ii) the following approvals or consents have been duly obtained and remain in full force as of the date of completion of the Transaction: (a) approval of the Transaction by shareholders of Anhui USTC in a shareholders' meeting; (b) approval or consent in respect of the Transaction by the relevant authorities (including China Securities Regulatory Commission);

(iii) after the date of the Share Subscription Agreement, there has not been any material adverse change or any facts or circumstances that may reasonably be expected to lead to a material adverse change;

(iv) no applicable law prohibiting the completion of the Transaction has been promulgated or enforced by the relevant authorities;

(v) as regards the completion obligations of CMC, all relevant representations and warranties by Anhui USTC under the Share Subscription Agreement are true and accurate in all material respects as of the date of execution of the Share Subscription Agreement, and remain true and accurate in all material respects until (and including) the date of completion (as if they are made on the date of completion);

(vi) as regards the completion obligations of Anhui USTC, all relevant representations and warranties by CMC under the Share Subscription Agreement are true and accurate in all material respects as of the date of execution of the Share Subscription Agreement, and remain true and accurate in all material respects until (and including) the date of completion (as if they are made on the date of completion);

(vii) a person designated by CMC has become a non-independent director of the board of directors of Anhui USTC in accordance with applicable laws, and a person designated by CMC has become a non-employee supervisor of the board of supervisors of Anhui USTC in accordance with applicable laws;

(viii)the arrangements in connection with the strategic committee as contemplated under the Share Subscription Agreement (the "Strategic Committee") have been implemented and completed; and

(ix) the implementation of the Transaction does not result in any change in the actual controllers of Anhui USTC.

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5. Completion Date

Completion of the Transaction will take place on the seventh business day after the satisfaction (or waiver as applicable) of all the conditions to completion or any other date as agreed by both parties, provided that all conditions to completion are satisfied (or waived as applicable) on or before 30 June 2013 or such other date as agreed in writing by CMC and Anhui USTC (the "Long Stop Date"), failing which CMC or Anhui USTC will be entitled to terminate the Share Subscription Agreement with immediate effect.

6. Lock-Up Period

Within 36 months after the date of completion of the Transaction, CMC may not transfer any Newly Issued Shares except for transfers between affiliates of CMC as permitted under applicable laws.

7. Transfer Restriction

After the expiration of the lock-up period under the Share Subscription Agreement or applicable laws, in the event that CMC seeks to transfer any of the Newly Issued Shares by written agreement or any other means which would indicate or confirm the identity of the transferee in advance, CMC undertakes not to transfer any Newly Issued Shares to a competitor of Anhui USTC who is engaged in the same principal businesses as those of Anhui USTC.

8. Maintenance of the shareholding percentage of CMC

As permitted under applicable laws and subject to the approvals by the relevant authorities being obtained, the parties will use their respective best endeavours to maintain and consolidate the shareholding percentage by CMC and its affiliated companies at 15% of the total issued and outstanding shares of Anhui USTC. Provided that there is no change in the existing actual controllers of Anhui USTC, CMC does not intend to proactively acquire a controlling stake in or attain an actual controlling position as regards Anhui USTC, and CMC will not increase its shareholding through purchases in the open market or from shareholders other than the Controlling Shareholders.

9. Strategic Committee

Anhui USTC will establish the Strategic Committee under its board of directors, which committee should include at least one non-independent director nominated by CMC. The primary duties of the Strategic Committee include without limitation the study of and making of recommendations on various matters, e.g., long-term development strategies, important investment decisions, research and development on major products and technologies, key business development planning and significant strategic cooperation arrangements of Anhui USTC.

- 4 -

THE STRATEGIC COOPERATION AGREEMENT 1. Date

23 August 2012

2. Parties

(i) Anhui USTC (ii) CMC

3. Effective Date and Term

The Strategic Cooperation Agreement takes effect upon completion of the Transaction and is valid for a term of three years, which term shall automatically be renewed for a term of one year upon expiry, unless either party objects to the renewal before the expiry and no agreement on renewal is reached after negotiations in good faith between the parties.

4. Scope of Cooperation

According to the Strategic Cooperation Agreement, both parties shall enter into strategic cooperation in various areas including smart voice portals, smart voice cloud services, smart voice technologies and product innovations, applications in relation to customer services and fundamental telecommunications businesses and industry informatization.

SHAREHOLDERS' AGREEMENT 1. Date

23 August 2012

2. Parties

(i) The shareholders (including Mr. Liu Qingfeng) collectively holding approximately

17.72% of the issued and outstanding shares of Anhui USTC as of the date of completion of the Transaction (the "Controlling Shareholders"); and

(ii) CMC

3. Effective Date

The Shareholders' Agreement has come into effect immediately upon its execution, except that certain specified terms of the Shareholders' Agreement shall come into effect upon completion of the Transaction and CMC becoming a shareholder of Anhui USTC in accordance with applicable laws.

- 5 -

4. Contents

Provided that the Controlling Shareholders fulfil all the obligations of continuously maintaining their shareholding in Anhui USTC under the Shareholders' Agreement, CMC will support the Controlling Shareholders as actual controllers of Anhui USTC pursuant to a concert party agreement which was executed among the Controlling Shareholders in accordance with applicable laws and which remains in full force. Further, provided that there is no change in the existing actual controllers of Anhui USTC, CMC does not intend to acquire any right to control the daily operations of Anhui USTC. In order to ensure the existing arrangements on the control of Anhui USTC will remain in force, the Controlling Shareholders shall comply with the restrictions on transfer of their shares in Anhui USTC under the Shareholders' Agreement.

LISTING RULES IMPLICATIONS

Each of the applicable percentage ratios under Rule 14.07 of the Rules Governing the Listing of Securities on The Stock Exchange of Hong Kong Limited (the "Listing Rules") in respect of the Transaction contemplated under the Share Subscription Agreement, the Strategic Cooperation Agreement and the Shareholders' Agreement is less than 5%. Accordingly, the Transaction does not constitute a notifiable transaction of the Company under Chapter 14 of the Listing Rules.

By Order of the Board China Mobile Limited Xi Guohua

Chairman

Hong Kong, 23 August 2012

As at the date of this announcement, the Board of Directors of the Company comprises Mr. Xi Guohua, Mr. Li Yue, Mr. Xue Taohai, Madam Huang Wenlin, Mr. Sha Yuejia, Mr. Liu Aili and Mr. Xu Long as executive directors, Dr. Lo Ka Shui, Mr. Frank Wong Kwong Shing and Dr. Moses Cheng Mo Chi as independent non-executive directors.

Free of charge 12 Months Line Rental Phone –The Best Cheap Way to Get Contracted Phones

12 months free line rental is perhaps the most wanted and most leading cellular phone deal in UK. In fact, for every mobile phone deal that is prevalent in the UK. The reason for the popularity of this deal comes from an inducement which is indicative by its name only.

Mobile phones craft people life style in convenient way, as they provide constant connectivity to individuals while they are on the move. A cellular phone allows individual customer to connect with all other citizens of the world. These devices come in handy way when one needs in emergency case. Figures say that more than 75 percent population of the globe is presently covered by mobile networks. This figure speaks volumes about the usability and popularity of these devices.

Currently mobiles feature a lot of stuffs like GPS receiver, stereo system FM radio, Bluetooth connectivity and Instant Messaging. These add-ons have greatly increased the usability and handiness of use of mobile phones. Therefore, almost everyone desires to acquires these wonderful gadgets. What prevents most of us people from acquiring them is their high cost with their peers competitor . Therefore, mobile retailers and network carriers have introduced some latest schemes in recent times on benefit of mobile customer. These schemes of network carriers and cellular phone retailers have been appreciated by community at large scale. Most retailers in the UK are offering handsets to users under agreement deals.

The on1line mobile phone shops offering varied mobile phone deals. These cellular phone deals in getting best offers for customer, taking best options, reasonable prices, various free gifts and sometimes latest trendy mobile handsets also. The diverse range of mobile phone deals in contracted phones or 12 month free line rental, leased line, Pay as You Go Phone, with sim free phones etc.

Are Disposable Cellphones Exactly Like Prepaid Mobile Phones?

Disposable cellphones are the latest mobile phone craze hitting the market industry. These toy-like gadgets operate exactly like actual phones. They are utilized to contact any person around the globe much like standard cellphones. Additionally, they come pre-loaded with a few minutes of call time and as soon as you've used up all of your minutes, you would be in a position to practically dispose it because it's dirt cheap. You also have the option to increase more minutes of call time by just reloading again using the accessible phone cards.

You will discover wonderful ways to use these disposables. They can be your back up phone any time you're on the road and your normal mobile phone all of a sudden has no charge. You could use these rather than your costlier cell phones whenever you are on an extended cross country trip and not worry a thing about it getting lost or misplaced.

People experiencing financial hardships who are in the middle of bankruptcy proceedings would certainly be in a position to forgo of their pricey cellular services to relieve their own financial load and remain connected by using these disposables. Visitors would definitely love getting them as well as they offer these people a cheaper way to communicate with their loved ones at home while they continue gallivanting around the U.S. Possessing one handy in case of emergencies where your normal mobile phones out of the blue won't work is the best benefit that you can get from these mobile phones.

Disposable cellphones are also frequently mistakenly understood to be the same as the prepaid mobile phones offered around. They cannot be more wrong. Just about all disposables are thought as prepaid phones given that they come with built-in contact times but not all prepaid mobile phones are disposable.

They are really two very different things. The mobile services you make payment for for in advance is what the phrase prepaid means. They usually include phones that may be anything from the least expensive kind with the most basic features to the top of the line, fully featured models that can burn a hole inside your pockets. Disposables refer to a specially created phone which was built cheap enough that you are able to throw them away without worrying about the cost.

When you mention prepaid cellular phones you are referring to regular cell phones with internal prepaid cellular service. On the other hand, the particular disposables are what they literally appear - to be thrown away. They are made for short term use and are incredibly cheap that one could practically just throw them away after use without regretting the action. They come with built in SIM cards with 60 minutes of call time. There's nothing else to do but trigger the phone. You can add up additional minutes utilizing phone cards at your option.


Article Source: EzineArticles.com

The Mobile Landscape - The Truth Behind the Hype

This year, 2010, is apparently the year of the mobile. Any organisation dealing in digital media is talking about it, Wall Street analysts are lionising the potential and there are a growing number of major brands implementing their mobile strategy. Any international marketer worth their salt is plotting a course to get access to the pockets of the 4 billion mobile subscribers world-wide. Many organisations are now starting to meet the associated technology challenges head-on and this paper points the way for innovative brands to begin implementing high impact mobile initiatives immediately.

However, executing a mobile strategy today is an evolving process, and there are significant hurdles to overcome in constructing effective, broad-based, mobile initiatives. It is not just about delivering a new piece of technology (which is getting easier) but it is also about the application of that technology to the market you are addressing and how to get your customers embracing your mobile channel. Obviously, the need to create a compelling user experience is key to the success of your campaign. We have learned through painful experience that in reality your customers will try your mobile channel only once before deciding whether or not to give it 'general air-play'.

Why is 'going mobile' so hard? In short, the mobile medium has many different players from carriers to handset manufacturers to platforms to content publishers and many others. There are few standards for moving content across carriers to different mobile devices and it is still a little daunting for the uninitiated to navigate. Despite the noise and the 'explosive' growth of this market there are only a handful of suppliers that understand how to produce and publish rich, compelling, relevant and engaging content across the multiplicity of mobile device types now available.

The first obstacle to overcome exists in the form factor of mobile devices. Consumer expectations of the interactive media experience have been shaped by the Internet, and the Internet experience does not map directly to the small screen size and is limited by the bandwidth of the mobile environment. Mobile initiatives must be conceived and designed specifically to support a compelling mobile experience. Our experience to-date has been that this is uncharted territory for the vast majority of mobile brand strategies and has been characterised more by trials than by national and international rollouts.

The next challenge is that, unlike the open, standards-driven Internet, the mobile world is highly fragmented. There are currently more than 30 major handset manufacturers producing over 500 different phones, with significant variations in operating systems, screen sizes, display resolution, processing speed, memory, and performance. These differences mean that mobile content and applications must be adapted to run on multiple, dissimilar devices, greatly complicating the development effort. Further variations in service delivery among more than 600 carriers add still more development complications and cost. For these reasons, many mobile campaigns today are limited either to one carrier and a handful of devices, which compromises reach, or to the most basic of content technologies, which compromises effectiveness.

Perhaps the most important question that needs answering is: "Do you believe the hype and if so, is the timing right for me to 'go mobile' now?" If the answer to both is 'yes' the next question is "How will I gain competitive advantages comparable to those of pioneering web initiatives a decade ago?"

Given that the mobile market is in a constant state of flux and the noise level is constantly increasing - what are the possibilities open to an innovative brand?

There are five distinct tried and trusted methods for extending mobile initiatives to new audiences, which are described as follows in the chronological order of their entrance to the general market.

1. Text messaging via SMS has universal reach, and offers simplicity. It's also the most common non-voice use of mobile devices, accessed by anyone who texts friends and family or downloads ringtones and provides a solid delivery mechanism.

2. Rich content delivery via MMS (multimedia messaging service) delivers basic video, audio, and pictures in addition to text, and can be used for more colourful, animated enticements such as directions to a restaurant or a coupon for a film. SMS and MMS can team up, with SMS making the initial solicitation and MMS providing the delivery of rich content. On the downside, SMS/MMS offer very limited content delivery - only 160 characters. SMS, being text-only, can deliver just bare messages. While MMS adds basic multimedia, it and SMS share a further limitation in that they offer only two-way, walkie-talkie type communications. They are useful for alerting users to special offers and in following up offer acceptance by sending simple, static content. They do not provide an effective means to a brand experience and must also be used with caution; nobody likes receiving unwanted text messages on a mobile phone, or worse, getting stuck with usage charges.

3. The Mobile Web uses WAP (wireless application protocol) to access web sites. The WAP browser, which operates much like a computer-based browser but is simplified for the mobile environment, can deliver a much more satisfying user experience than SMS/MMS can, and is fully interactive. Mobile phones with browser capabilities are mainstream, and while usage is less common than SMS/MMS, approximately 75% of all mobile devices are Internet-enabled. What those users do with their WAP browsers differs markedly from their behaviour with computer browsers, as general web surfing on a mobile device just doesn't work well. There's no mouse, no proper keyboard, the connections are slower and web sites designed for computer access typically display awkwardly on small mobile screens. That makes the mobile web best suited to utilities that target specific audiences with tailored offerings. For example, an airline mobile service that displays flight status, schedule information, itineraries, and offers flight changes and check-in. In other words, delivering a limited portion of the content and functionality available at a brand's full web site, formatted specifically for handsets. Having identified an appropriate application, the challenge of accommodating variations among devices and carriers remains.

4. Downloadable rich media applications that support a variety of environments including Java, BREW, Windows Mobile, Symbian, Android and iPhone, are now hitting the headlines. These applications enable a far richer user experience than do SMS/MMS or mobile web, with the addition of high-quality video and audio and a higher level of contextual presentation, such as menu choices that make optimum use of screen real estate at any given point in the user experience. Creating compelling mobile applications requires significantly more that simply deciding what content to include and where to reformat the full web site and necessitates the creation of fresh content and interaction designed and optimized specifically for the mobile experience. Even though most phones are rich-media capable, few rich media device independent applications exist. For example, Apple now boasts that there are more than 100,000 iPhone Applications or Apps ( http://bit.ly/803DzU ) for this specific device - but it's highly unlikely that the vast majority of these will ever be ported to other handsets. That's largely a development issue and means that the proliferation of these applications cannot be ubiquitous unless they are developed for every single type of smart phone. Unlike in the computer world, a Java version that works on one mobile device doesn't necessarily work on other mobile devices. Given the proliferation of device-specific Java implementations, brands who choose to deliver rich media applications are often forced to choose which devices they'll support, in order to control development and testing costs.

5. Flash Lite is a runtime environment specifically optimized for mobile phones. Flash Lite enables OEMs and operators to differentiate their devices via customized user interfaces, a more complete web experience, and the ability to access video and mobile content across devices.

Now we have covered what is available we should consider how a brand should start to implement these technologies. Most brands that have embarked on their mobile strategy have often commenced their initiative with a marketing focus and have largely limited this activity to SMS/MMS campaigns, using them with the most basic user interaction. Those who have ventured further typically partner with a vendor offering either mobile web or rich media expertise. Because of the inherent technology bias, this risks letting technology drive the implementation, rather than business goals driving the implementation. Ideally, a brand wanting to optimize their efforts would be best served by partnering with a vendor that can support their strategic initiative with whichever technology is best suited to the task, combining multiple technologies to support different aspects of the mobile initiative when appropriate. It would be a bold move to commence an initiative using 'in-house' resources that have no track record of success and at this stage of the market development there are a small but growing number of suppliers who offer robust and reliable development platforms - not dissimilar to the early days of the internet. The prudent choice should be a vendor who has been in the market for some time with a demonstrable track record of delivering exponential growth from the mobile channel.

If you are seriously interested in divining and executing your mobile strategy you will be glad you made the decision because the sooner you get started with high-impact mobile campaigns, the sooner you'll have a serious competitive advantage in reaching those 4 billion global mobile phone subscribers.

In conclusion, there is now hard data showing that the mobile internet is ramping up faster than desktop internet did. There currently exists an explosion in the growth of mobile data which is set to continue for some time. Mobile is here to stay and is only going to dwarf the first internet wave due to its ubiquity, necessity, convenience, and proximity to nearly everything we do.

Article Source: EzineArticles.com

What is Mobilization? Mobile Optimization?

Unless you live in a cave, you might have heard new buzz around "Mobilization of websites", "Mobile optimized website", "Mobile Site", and "iPhonized" in the past year or so. You might be wondering what is all this about and whats in it for you?

There were lot of technologies around mobile phones which were in the market for quiet a longtime. You might have heard about Microsoft's mobile platform few years back, which was specifically targeted for Mobile application in Windows mobile operating system. This mobile market segment was not given much importance or excitement up until 3G mobile network (3G allows simultaneous use of speech and data services and higher data rates) was specifically used for Mobile phone data communication. Apple's introduction of iPhone and Google's NexusOne with mobile based open source operating system Android, for mobile devices and other devices like Palm pre, Motorola Droid etc complemented the model. All these Smart phones combined with 3G network technology made a huge impact in the Mobile Computing world.

These introductions of the new so called "Smart Phones" are like a mini computer which you can keep it in your pocket or bag and has its own unique advantages which can do almost all the things a computer can do. In some cases, it is much better as it uses GPS navigation and location specific applications, which are even better than computers or laptops. During mid Feb 2010, Mobile World Congress held a conference in Barcelona, Spain, in which there were high enthusiasm and excitement from smart phone manufactures about the future of Mobile technology. One of the participating companies Microsoft mentioned that they were going to revamp and refocus on mobile technology. So everybody are on it. When all these things are happening around you and you also notice everyday that more and more people around you buried in their phones, you might be wondering why all these buzz around this Mobile technology and what is in it for me or my business?

Yes, there are lots of things that will impact you if you are a small business or business owner with a website or wanted to have your own web presence in this World Wide Web.Let me tell you a little history behind all these changes when information revolution happened in late 1990s and early 2000s, it made lot of Business to move their business process towards internet and internet has become a backbone for everything happening around us. More and more businesses wanted to have their web presence and web site has become a default for any business.

So now you have millions and millions of websites that are accessed by every one with a click of a button and all these search engines like Google, Bing and Yahoo, and social media networks like Facebook, tweeter,etc have information available where ever you are and when ever you wanted. Initially there were desktop computers with dial-up modem which slowly progressed to broadband and then to "WiFi". If you want to access information at anytime you have to have a laptop with a WiFi access. You have to carry your laptop, where ever you go, but that is not very convenient and not very cost effective. This problem is solved by latest Mobile technologies. Mobile phone gives you the comfort of always connected with 3G or other sophisticated mobile networks so that you can access information when ever you wanted as long as you have a signal in your phone. With this change in technology, it provides a new opportunity for all businesses.

According to estimates, there are 2 times more mobile users than internet users at any kind and 3 times more mobile phones than personal computers or laptops. You will be losing something unless you "wakeup" and think about these changes and act on it. If you are a business owner or have websites, this is the time to either "Mobilization" or "Optimize the site for Mobile phones". If you don't, then you may be losing customers for sure. More and more people are on the go and they look for information with their mobile phones. The beauty about these smart phones are that it comes with GPS enabled devices and if you want, you can find out where exactly the customer is in and that is a treasure for online marketing.

Lot of Marketing research shows that location based search and location based marketing will increase exponentially and not only that, there is a cost advantage by using mobile phones than buying laptop and having broadband access. Also people are moving towards mobile phones and not having those traditional landlines and so ultimately every one will carry a Smart Phone in the next few years. So Mobilization of your website is a must. One would think that their site looks OK in iPhone, but that may not be true. You will understand what I mean when you see 2 different versions of the site, one optimized for mobile phones and another is a regular site optimized for Browse in your mobile phones. The user experience on a regular website in a mobile phone might be quite frustrating.

There is a misconception about what is "Mobile optimization" or "Mobilization of websites". Some think that they have to hire a iPhone developer to develop a iPhone app or hire some one to write a Android application that can be run on phones which uses android operating systems. That is not TRUE. All you need to do is to optimize the site to look good in Mobile phones. These mobile friendly sites will be easy to use in a mobile phone and customers will like it. For example, if you go to CNN, they have a separate site for mobile phones and a site fxcor regular browsers. That is called mobile optimization and at the same CNN, they have a CNN Money iPhone app that is an iPhone app that you can download from Apple's iTunes or from CNN.

So don't wait for your competitor to take advantage. Think and act on it to get your site "Mobile Optimized" or "Mobilized".


Article Source: EzineArticles.com

The SMS Phenomenon

The SMS (Short Message Service) was part of the GSM specification over 25 years ago. I doubt the developers of the original SMS, who probably also were throwing around concepts such as video phone conferencing, would have anticipated the success of the SMS concept. The removable SIM card and SMS were the two killer features GSM technology had over competing analog networks.

Although, initially the uptake of SMS was slow, since at that time messages could only be sent between users on the same network. However, once message center gateways became established between operators and different networks, the momentum of SMS messages exploded exponentially.

In the late 1990s and early 2000s, SMS messages were the bread and butter for most operators. SMS typically is a best effort service and delivery is not guaranteed, the infrastructure support when compared to voice services is minimal and revenue from SMS messaging outweighed the revenue from voice services once the operating cost was deducted from the equation.

However, competition amongst operators eroded this revenue share as contract plans (popular in Western markets) included unlimited text messaging as part of the plan and per message competition in the prepaid space also drove the SMS cost downward.

The increasing volume of text messaging is driving the decline in revenue for mobile operators, as the traditional SMS takes a backseat to other text messaging networks. BlackBerry Messenger, iMessenger and Facebook's mobile messenger service are taking revenue away from the carriers. For instance, social messaging cost carriers US$14B in SMS revenue. They lost $8.7 billion in SMS revenue in 2010, according to Ovum.

What has further diminished the SMS is services is other text messaging devices that do not not limit the size of the message to 140 characters and uses the concept of group broadcast, sending of pictures, which SMS doesn't handle. Coupled with instant feedback if a message is unsuccessful, blackberry users will resort to SMS only if their contact doesn't have a Blackberry. It is indeed a unified messaging platform.

The GSM MMS was a bolt on addition used almost exclusively for early phones with cameras, with the idea you can send a photograph to another user, assuming they also had a MMS capable handset, and this would be the natural successor to SMS. However, the cost and unreliability of MMS services meant that service never hit a chord with the public.

Today, the original SMS protocol accounts for just a fraction of the total volume of messages flying around the ether. The XMPP protocol has become the standard protocol for messaging platforms. Google use it, so does Skype and others. In fact, being an open standard, anyone can setup their own messaging platform. Many private corporations do so for security and accountability reason.

The best thing about XMPP messaging is that a single client can support multiple accounts. For example, you may have a Google talk account for friends and family, a dedicated XMPP Jabber account for work, you could set your available status to unavailable for the Google talk account during the workday and vice versa, with the work account during the weekend and after hours.

So it is no surprise to learn that for the first time text messaging is outstripping the telephone call. Let's face it, with a phone call there is so much unnecessary "wrapper" protocol which must be included, "Hi, How are you, have you got time to talk about XYZ". With text messaging it is universally accepted you can just get to the meat of what you want, and keep going. It is ideal for busy people who don't have time for the dignitaries of a phone call.

Text messages can get you in trouble, though. Due to the mobile spirited ways of text messaging, it is easy to react suddenly and fire off a suitably caustic response to a text message, this is often almost always during the consumption of alcoholic beverages. As we all know, with text messaging what is done cannot be recalled and changed. What we need is a digital personal assistant on smartphone, which is intelligent enough to either delay such a SMS or change it automatically, here's to hoping!

To conclude, SMS is going to remain the dominant force in mobile technology for several years to come. According to Informa Research, the global SMS traffic will total 9.4 trillion messages by 2016, up from 5.9 trillion messages in 2011. And, the worldwide mobile transaction volume and value to average 42 percent annual growth between 2011 and 2016. Analysts are predicting a market worth $617 billion with 448 million users by 2016.

America and Asia Pacific mobile operators for instance, derive approximately 40% of their mobile revenue from mobile broadband and messaging. But, while mobile broadband is no doubt the fastest growing revenue stream for operators, mobile messaging and voice aren't dead just yet, not by a long shot," notes Stephane Teral, Infonetics Research's principal analyst for mobile infrastructure and carrier economics.

"The prophecies of doom for mobile operators' SMS/MMS cash cow are being overplayed. Despite the popularity of over-the-top messaging applications like Apple's iMessage and WhatsApp, our data shows SMS growing every year from 2012 to 2016, delivering a cumulative $1 trillion in operator revenue during those five years. And over that same period, voice revenue will decline only slightly, still making up a sizable chunk of operator revenues."

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Article Source: EzineArticles

Do You Need To Trace A Cell Phone Number?

If you find yourself faced with the dilemma of needing more information, such as who is calling and how to trace a cell phone number, then you are not alone. Whether you are receiving calls from someone you do not want to talk to or you need more information about that number that keeps coming up on your home phone, it is completely possible with reverse look up sites.

These sites are populated with the most up to date data that is available, and it is purchased directly from the companies that give cell phone accounts to people. The money that the reverse look up sites pay to the cell phone companies allows them to ensure that the data they are purchasing is current and will be useful to their customers. After all, you would not want to think that you are using the most up to date site to trace a cell phone number only to find out that the information you are obtaining is old.

At some point everyone needs to trace a cell phone number and they want to know that they are using the right site to accomplish that goal. It is simply not useful to waste time searching for information if you are provided with out of date facts. That sort of information is not helpful to anyone, so it is best to ensure that you have the best chance of getting current information the first time.

In order to trace a cell phone number and receive current and accurate information, you will need to pay a fee. If you will be searching or tracing several numbers, you may want to look into a monthly fee or an annual fee. The one-time fee is generally quite low in any event, especially when you compare that fee to what it would cost if you had to hire a professional, such as a private investigator.

The convenience of being able to trace a cell phone number is indispensable, especially when it is right at your fingertips. All you need is the phone number and a reliable tracing site. After you pay your fee you will be able to search the number and obtain tangible results almost immediately. The results you will see will provide you with all of the information that would show up in a credit application because that is where most of the information is obtained from.

Article Source: EzineArticles.com

T-Mobile Phones Satiate the Needs of All Mobile Phone Users

T-mobile phones are the world's largest selling mobile phones. Primarily, T-Mobile Inc. is a telecommunications company operating worldwide. Along with communication services, it also sells many latest mobile phones. It has tie-ups with the international giants and reputed mobile phones manufacturing companies of the world. Some of these associated giants of T-Mobiles are Nokia, Samsung, Motorola, Sony Ericsson as well as BlackBerry. Apart from these, this company also make its own mobile phones.


People looking for latest and new T-mobile phones can visit the websites of various T-mobile phones retailers and they will be presented with all the latest arrivals. Why should people buy mobile phones from this telecommunications network provider only? People should buy mobile phones from a good network service provider because it is the most reliable source of buying branded mobile phones apart from getting good network access.

Would people have to pay off lots of money while buying a T-mobile phone? No, it is not so. There is a big difference between buying a BlackBerry handset from the T-Mobile company and the same handset from the retailers of BlackBerry. In order to get a BlackBerry handset from a T-Mobile company, a prospective mobile buyer would have to pay a lesser amount of money to it than the amount of money paid to a retailer of the BlackBerry handsets.

There are other advantages of buying mobile phones from T-Mobile company's websites or outlets. Users would surely get free talktime plans for a couple of months or they need not to pay off the processing fees to the company. So these are good means of saving lots of money. This company also gives many exciting offers like latest mobile phones financing plans as well as winning exciting free gifts like laptops, iPods etc.

An excellent network provider like T-Mobile always sell the latest and new T-mobile phones. So people looking for buying authentic mobile phones uploaded with the latest mobile features should land up at various online or offline stores of T-Mobile company to get latest, new T-Mobile phones. Handsets having all the latest features like Bluetooth, HSCSD, WLAN and GPRS are found at various T-mobile phones stores. Presently, many modern mobile phone users like to have the latest mobile phones features like HSDPA and USB. T-mobile handsets do have all these latest features which would definitely cater to the needs of all people.

BlackBerry mobile phones are the most admired mobile phones all over the world. These are also costly mobile phones but the company do give the right handsets for the right payment of money. If BlackBerry fans are looking forward for buying the fresh and new arrivals then they should
head on towards the world of T-Mobiles. Fans can buy their favourite BlackBerry handsets from T-mobile websites or retail outlets at a much reduced price.

For a long time, people have been looking forward for having one-stop platforms from where they can get the latest handsets as soon as they hit the market. Nokia, Samsung, Motorola, etc. mobile phone manufacturers directly upload their new breeds on various T-Mobile websites to get latest, new T-Mobile phones. Whoever wants to explore the new mobile phone communication technology, he or she must give a try to T-Mobile websites so that they get the excellent chance to use the latest, new T-Mobile phones.



Article Source: EzineArticles.com